01
Market entry & go-to-market
We identify the right target customers, refine your offering and help bring your solutions successfully to market.
Target customers → Positioning → First customers
Plan your market entry
POWERminds.From ideas to design.
Turning Strategy into
Commercial Success.
With strategic clarity, the right connections and hands-on implementation.
Technology, energy & e-mobility01 / Strategy meets implementation
Our ambition
We turn good ideas into successful businesses.
With market insight, the right connections and consistent implementation.
It takes more than a strategy to turn a good idea into a viable business. POWERminds takes a personal, focused approach, with a clear emphasis on customers, revenue and lasting market traction.
How we workWhat we do for you
From market opportunity
to real business.
02
Sales excellence & sales capability development
We develop clear sales processes, create pipeline visibility and help turn sales opportunities into real business.
Outreach → Qualification → Closed deals
Build your sales capabilities03
Partnerships & collaboration
We find the right partners, align shared interests and develop viable business models together.
Find partners → Shape collaboration → Develop business
Develop partnerships04
Sales & Commercial Development
We work with you to build the foundations for effective sales – from market and product focus to clear processes, responsibilities and disciplined implementation management. So your organisation can sell successfully on its own.
Market & product focus → Processes & roles → Leadership & implementation
Shape your commercial developmentCase studies / Projects
Hands-on experience
Past experience in e-mobility, retail and product range development, and building a software business.
GP JOULE Connect
Build a commercially viable business around charging infrastructure.
- 2024 annual revenue · GP JOULE Connect
- €69.5m
- Starting point
- Technical solutions for e-mobility need a viable business model, clearly defined offerings and an effective sales operation.
- My contribution
- Responsibility for building, developing and managing the business; strategy and business planning; innovation and partnership management; aligning the offering, market development and implementation.
- Impact
- GP JOULE Connect grew from zero to €69.5m in annual revenue in 2024, with documented company growth of +52.7% versus 2023, alongside a clearer commercial structure and systematic market development.
Leadership · Business development · E-mobility
Jumbo
Bring brand, product range and market presence to life.
- E-bikes sold · Jumbo
- >2,000
- Tour de Suisse visitors
- >100,000
- Starting point
- Coordinate a complex Tour de Suisse project spanning sponsorship, product ranges, stores, events and communications.
- My contribution
- Overall project leadership for a team of around 30, coordinating marketing, point-of-sale activity, the bike range and events.
- Impact
- A coordinated brand and market presence, with a successful e-bike range and visibility at the Tour de Suisse.
Project leadership · Markets & retail POS · Sponsorship
Infogate
Turn custom software into a scalable business.
- New customers · Infogate
- >350
- Starting point
- Develop a bespoke software solution into a standardised offering with a clear market position.
- My contribution
- Building sales and marketing, business development and later serving on the management team.
- Impact
- Together, we won more than 350 new customers and established a leading Swiss market position in case management software for social services at the time.
Standard software & e-Case · Sales & marketing · Historical market development
- GP JOULE Connect · 2024 annual revenue
- €69.5m
- Jumbo · E-bikes sold
- 2,000+
- Infogate · New customers won together
- 350+
Experience with tangible impact.
Selected projects from my entrepreneurial and consulting work—with tangible results for companies and markets.
- Osys AG
- Service One
Current areas of focus
What I am working on now
To maintain confidentiality, we describe ongoing engagements only in general terms.
Commercial excellence & sales capability development
Structuring sales processes for an energy and infrastructure provider: clear qualification, a transparent pipeline and a reliable foundation for proposals and forecasting.
International market development for software
Assessing market opportunities for energy management and software solutions, prioritising target markets and preparing the next steps for international business development.
Lean sales & partnership structures
Developing clear sales channels and partnerships for security-focused software products within my own business activities. The focus is on an easy-to-understand offering and viable structures.
Partnership development for cybersecurity
Identifying relevant partner segments and preparing the go-to-market approach for cybersecurity solutions in the infrastructure sector: clarifying shared interests and shaping potential collaboration.
A practical starting point
Business Sparring –
Clarity in 2 hours.
You bring the challenge. We bring an outside perspective and experience.
For your next decision in business management, sales and business development, go-to-market, or product and market development.
CHF 800.–excluding VAT · fixed fee
Available time slots
Tue / Wed / Thu · Europe/Zurich
- 13:00–15:00
- 15:30–17:30
Appointment selection and booking confirmation are handled through Google Calendar.
The booking page is provided by Google; its language depends on Google’s settings.
One question. A clear next step.
- Focused preparation
Before the session, send a specific business question and up to 3 relevant documents totalling no more than 10 pages. We review them with that question in mind, not as a comprehensive document analysis.
- 2 hours of one-to-one video coaching
With Manuel Reich, you assess your situation, challenge assumptions and develop practical options.
- Brief written summary
The key insights and practical next steps for you to implement.
Following our initial personal exchange, we agree on the appointment and how we will work together. Only then should you email the relevant documents.
Personally committed
“I bring people, companies and solutions together – and turn good ideas into real business.”
POWERminds is owner-led. You work directly with an entrepreneurial partner who brings strategic insight and supports your organisation through implementation. Personally involved and by your side.
Meet Manuel Reich